I’m a writer and storyteller who helps brands find their voice and deliver resonant messaging. My work connects strategy with story, and shapes brand values into a brand personality customers recognize and trust.
I’ve collaborated with incredibly talented teams at eBay, Amazon, Nordstrom, Starbucks, Wayfair, Panera Bread, and Eddie Bauer, as well as independent brands and nonprofits. After years of leading content and brand writing for major retailers, I founded AB Creative to keep doing what I love most: bringing good ideas to life with an authentic, engaging brand voice.
I’ve written two nonfiction books and am currently working on a novel inspired by Northwest legend Sam Hill.
I’m available for brand projects, creative workshops, and speaking engagements. Let’s write your story.
The Art Institute of Seattle, Seattle, WA Academic Program Director | Instructor, 2010 - 2016
Tiger Oak Publications, Seattle, WA Editor | Senior Writer | Web Editor, 2000 - 2010
Awards 7 First Place Awards for Excellence in Journalism: Covers and Headlines (4); Humor (2); Personalities, The Society of Professional Journalists, 2001 - 2009
Affiliations & Volunteer Experience Board Member, Photographic Center Northwest, 2022 - present Arts Advisory Committee, King County Children & Family Justice Center, 2015 - 2018 Lead Coordinator, City of Seattle - Squire Park P-Patch, 2010 - 2018 Yves Saint Laurent Advisory Committee Member, Seattle Art Museum, 2015 - 2017
Education Master of Arts, Education (M.Ed.), Leadership in Higher Education, Argosy University, Seattle, WA Bachelor of Fine Arts (BFA), Textile Design, Moore College of Art & Design, Philadelphia, PA Certification, Museum Studies, University of Washington, Seattle, WA
